Registration - Organization

Beer Canada / Richard Alexander, President

Registration Information

Organization name: Beer Canada
Senior Officer Name: Richard Alexander, President
Senior Officer Change History
Initial registration start date: 2023-11-20
Registration status: Active
Projected end date: No date provided
Registration number: 11865-5316

Associated Lobbying Activity Reports

Total number of Lobbying Activity Reports: 3

Lobbying Activity Reports - last 6 months: 0

Version 5 of 5 (2026-01-15 to present)

Registration versions:

Version 5 of 5 (2026-01-15 to present)

Lobbying Information

Subject Matter of the Lobbying Activities

Details Regarding the Identified Subject Matter

Will any of the lobbyists listed within this registration arrange a meeting between a public office holder and any other individual for the purpose of attempting to influence any of the matters listed below:

Yes

Specific Topics of Lobbying Communications	Intended Outcomes	Associated Subject Matters
Advocacy regarding updating the minimum social reference pricing policies to remain relevant and effective.	Development of any legislative proposal by the government of British Columbia, a Provincial entity or a member of the Legislative Assembly Introduction, amendment, passage or defeat of any Bill or resolution in or before the Legislative Assembly Development or enactment of any regulation, including the enactment of a regulation for the purposes of amending or repealing a regulation Development, establishment, amendment or termination of any program, policy, directive or guideline of the government of British Columbia or a Provincial entity	Economic Development and Trade, Finances and Budgets, Health, Liquor Control/Alcohol, Tourism
Policy and program recommendations that continue to create a positive and responsible production, distribution, and sales operating environment for domestic brewers, beer consumers and our local hospitality partners.	Development of any legislative proposal by the government of British Columbia, a Provincial entity or a member of the Legislative Assembly Introduction, amendment, passage or defeat of any Bill or resolution in or before the Legislative Assembly Development or enactment of any regulation, including the enactment of a regulation for the purposes of amending or repealing a regulation Development, establishment, amendment or termination of any program, policy, directive or guideline of the government of British Columbia or a Provincial entity	Economic Development and Trade, Finances and Budgets, Liquor Control/Alcohol, Tourism
Policy and program recommendations that supports fostering a cost-effective and sustainable beverage container collection system.	Development of any legislative proposal by the government of British Columbia, a Provincial entity or a member of the Legislative Assembly Introduction, amendment, passage or defeat of any Bill or resolution in or before the Legislative Assembly Development or enactment of any regulation, including the enactment of a regulation for the purposes of amending or repealing a regulation Development, establishment, amendment or termination of any program, policy, directive or guideline of the government of British Columbia or a Provincial entity	Environment, Finances and Budgets, Liquor Control/Alcohol

BC Ministries/Provincial Entities

Agriculture and Food
British Columbia Liquor Distribution Branch
Environment and Parks
Finance
Health
Public Safety and Solicitor General
Tourism, Arts, Culture and Sport

Organization Details

Senior Officer Name and Position during the Period of this Registration

Richard Alexander, President

Organization Contact Information

Beer Canada

Address:
400-49 Fraser Street
Toronto, ON M6K 1Y7
Canada

Description of Activities

Beer Canada is a national trade association and the inclusive voice for Canadian brewers of all sizes and regions. Representing over 50 members, Beer Canada aims to bring a strong voice to create a positive and responsible production, distribution, and sales operating environment for domestic brewers, beer consumers and our local hospitality partners.

Gifts or benefits provided by the organization

Gifts or Benefits Provided to Public Officer Holders
Name	Gift or Benefit Description	Circumstance	Date Promised	Value Promised	Date Given	Value Given
No Records

Contributors to the Lobbying Activity

No person or organization contributed over $1000CDN, within the preceding 12 months, toward the lobbying activity on behalf of the organization that has a direct interest in the outcome of the lobbying activity.

Government Funding in the Last 12 Months

No government funding was received within the preceding 12 months based on the submission date requirements for this registration.

Other Entities (working together for the purposes of lobbying) Information

Beer Canada is not working together with any other entity for the purpose of lobbying.

Affiliates with a Direct Interest in the Outcome

Beer Canada does not have any affiliates that could have a direct interest in the outcome of the lobbying activities

Other Persons or Organizations with Direct Interests

The activities of Beer Canada are not controlled or directed by another person or organization with a direct interest in the outcome of this undertaking.

Lobbyists Details

Lobbyists Employed by this Organization

Lobbyist

Contributions

Evan Southern
Subscribes to a Code of Conduct: Yes
Former Public Office Holder in BC: Yes

Lobbied or plans to lobby a member of the Legislative Assembly, including a Minister or Premier, on behalf of this organization, on or after 2024-09-21: Yes

Political: No
Sponsorship: No
Recall: No

Beer Canada

Name change history

Name change history
Name	From	To
Beer Canada	2023-11-20	current

Beer Canada

Senior Officer History
Senior Officer Name	From (YYYY-MM-DD)	To (YYYY-MM-DD)
Richard Alexander	2026-01-15	Current
CJ Helie	2023-11-20	2026-01-15

Richard Alexander, President (Organization)

Learn more...

Designated Filers are required to submit a Lobbying Activity Report for each lobbying activity with a senior public officer holder. The name of the most senior paid officer (i.e. the designated filer) will appear on all in-house Lobbying Activity Reports, whether or not he/she participated in the activity.

Note: Lobbying Activity Reports are due on the 15^th day of each month for lobbying activities that took place in the previous month.

Results below are sorted by posted date, beginning with the most recent.

Results 1-3 of 3

Beer Canada
Organization

Senior Public Office Holders who were lobbied in this activity:
- Brittany Flamank, Senior Ministerial Advisor | Agriculture and Food
Lobbying Activity date: 2025-08-19
Lobbyists who performed the lobbying activity: Evan Southern
Posted date: 2025-08-28
Lobbying Activity number: 5316-45008 View Lobbying Activity Report
Beer Canada
Organization

Senior Public Office Holders who were lobbied in this activity:
- Gary Begg, Minister | Public Safety and Solicitor General
Lobbying Activity date: 2025-05-27
Lobbyists who performed the lobbying activity: Evan Southern
Posted date: 2025-06-11
Lobbying Activity number: 5316-43090 View Lobbying Activity Report
Beer Canada
Organization

Senior Public Office Holders who were lobbied in this activity:
- Claire Edmonds, Ministerial Assistant | Public Safety and Solicitor General
Lobbying Activity date: 2023-11-20
Lobbyists who performed the lobbying activity: Evan Southern
Posted date: 2023-11-29
Lobbying Activity number: 5316-30692 View Lobbying Activity Report

List of Former Public Offices Held in BC

List of Former Public Offices Held in BC
Position	Period Held
Director of Issues Management Office of the Premier ,Executive Branch	June 2014 to July 2017
Chief of Staff Ministry of Justice ,Executive Branch	June 2013 to June 2014
Ministerial Assistant Ministry of Citizen Services and Open Government ,Executive Branch	March 2013 to May 2013
Ministerial Assistant Ministry of Justice ,Executive Branch	August 2012 to March 2013
Executive Assistant Ministry of Forests, Lands and Natural Resource Operations ,Executive Branch	April 2011 to August 2012

Date Modified:: 2026-01-19

Menus

www.lobbyistsregistrar.bc.ca

Registration - Organization

Beer Canada / Richard Alexander, President

Registration Information

Associated Lobbying Activity Reports

Version 5 of 5 (2026-01-15 to present)

Version 5 of 5 (2026-01-15 to present)

Details Regarding the Identified Subject Matter

BC Ministries/Provincial Entities

Senior Officer Name and Position during the Period of this Registration

Organization Contact Information

Description of Activities

Gifts or benefits provided by the organization

Contributors to the Lobbying Activity

Government Funding in the Last 12 Months

Other Entities (working together for the purposes of lobbying) Information

Affiliates with a Direct Interest in the Outcome

Other Persons or Organizations with Direct Interests